Tuesday, March 30, 2010

Ben’s Chili Bowl? There’s An App For That.



FOR IMMEDIATE RELEASE:

Contact: 
Robert Newkirk
Ben’s Next Door

Ben’s Chili Bowl?  There’s An App For That.

Washington, D.C., March 26th, 2010 - For the next few months, Ben’s Chili Bowl is asking the talented citizens of Washington, D.C. to compete to build the first ever Ben’s Chili Bowl iPhone App, with their “Apps For Ben’s” contest. The whole thing kicks off on Monday April 5th, 2010 at 12:00 PM, at the premier of the monthly event “TechTasters”, and concludes on June 20th, 2010 at the contest finale and party at Ben’s Next Door (the newly opened restaurant – you guessed it – next door). Apps For Ben’s is an official event of “Digital Capital Week” – a 10 day festival focused on technology, innovation and all things digital in Washington, D.C. More can be found at http://digitalcapitalweek.org. 

Inspired by iStrategyLabs’ “Apps For Democracy”, with assistance from Applicist, Ben’s technology consultant – Apps For Ben’s will allow developers the chance to win everything from Ben’s gear to gift certificates, but most importantly... a framed picture on the illustrious wall of Ben’s Chili Bowl, next to the likes of President Obama and Bill Cosby.  As if that's not enough, the winner will also be treated to an "unveiling party" with 20 of their closest friends.  Disruptathon has also joined in the fun to provide their innovation discovery platform, including iPod Touch devices for real-time voting at the contest finale. 

“We’re pumped about featuring Apps4Ben’s as a part of Digital Capital Week, as it will showcase the creativity and talent of DC’s tech and innovation economy” says DJ Saul of iStrategyLabs.

Ben’s Chili Bowl remains committed to its core values – namely putting the community first.  With that in mind, Ben's is proud to unveil yet another break through in customer satisfaction by creating their iPhone Application by the people, and for the people -- (there’s even a forum set up for anyone and everyone to suggest ideas).

Nizam Ali, co-owner of Ben’s said, “I love my iPhone, and I’ve wanted a Ben’s App for a while.  I can’t wait to see what the community comes up with!”

For more information on Apps For Ben’s, please visit http://apps4bens.com or contact:

Robert G.L. Newkirk:
Contest and Press Inquiries

DJ Saul: iStrategyLabs
Digital Capital Week

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